SUPPORTING THE UNSUNG HEROES
Global trail ambassadors
What if the outdoor industry-sponsored trail builders the way it currently sponsors professional athletes? Actually, that’s a no-brainer—we should be doing that, so we are. It’s called the Soil Searching Global Trail Ambassador program.
Specialized is providing a group of Trail Ambassadors from around the world with stipends, custom Soil Searching bikes, and additional support.
Contact the Specialized Santa Monica team for more information: